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Our Core Values

At Rah Rah Routines, we live by safety, education, and technique as the three pillars of our company -- the values we stand by in order to provide our coaches and athletes with the best in cheerleading, dance, and tumbling services.


We believe passion plus technique is the formula to achieving "the perfect score" and excellence. We take pride in being a company that takes the lead in "having fun while being serious" about injury prevention, safety training, and perfection before progression.  


Our Mission is to create and sell high-quality, innovative cheer routines, activities, and products that safely educate our clients, vendors, and communities, all while in a positive, hard working, and enjoyable environment. Our Vision is that our teachings provide cheerleaders living in the Northeast with the necessary tools to excel as athletes, students, professionals, and role models.  



Meet the CEO

Christina Hernandez

Founder & Head Choreographer

Christina is a cheerleading and tumbling aficionado who has led senior-level all star teams to multiple local, regional and national titles and has more than 25 years of experience as a Pop Warner, high school and all star cheerleader. She is contracted to work as a tumble instructor at several cheer and dance organizations in New Jersey, and is a longstanding choreographer for reputable recreation, high school, and all–star competitive teams throughout the Northeast region. She is a member of the American Association of Cheerleading Coaches and Administrators (AACCA), USASF, and NFHS. Christina is USASF certified in Building and Tumbling Levels 1-5, and assists USASF in credentialing other all star coaches. She is a certified Varsity judge for all-star competitions, and a freelance writer for Cheer Professional magazine.

Meet The Experts


Camp Instructor

Jennifer, a former high school and college cheerleader, is a well-rounded cheer coach experienced in high school and all star levels. During her college career, she coached her former high school team, and continued to lead them for the next six years. Coaching at the high school level inspired her to earn her teaching certification in English and Special Education. Since becoming a teacher, she has continued to coach at various high schools throughout NJ with teams that have won local, state and national titles. She has coached nationally ranked all-star teams. Jennifer continues to coach at the high school level - advancing skills and creating and cleaning routines.


Camp Instructor

Erin started cheering at age 14 for Vernon Township High School and was recruited to cheer at Elmira College, where she received four Top 10 finishes at NCA Collegiate Nationals and four regional titles. She served as captain of Elmira all-girl cheerleading for two years. She later coached at Southern Tier Stars, and took over as head coach at Horseheads High School, when the squad was named Northeast Regional Champion at the US Finals. After moving to New Jersey, Erin coached at Whippany Park High School and started Cheer Pride All Stars in Whippany. She is also a nationally certified Cheer Ltd. judge who has judged at regional and Cheer Ltd. Nationals in Myrtle Beach multiple times. 


Camp Instructor & In-House Music Producer

Timm began school and all-star cheerleading at 12 years old. In his sophomore year, his high school team won the Virginia Cheerleading State Championships. That same year he competed at the Cheerleading Worlds with FAME Allstars for the first time. Since then, he has competed at the Cheerleading Worlds four times, placing seventh in 2014 and 2015. He was a coach for his former high school Varsity and JV team for one year, leading the competition team to a second place win at States. Timm is also passionate about cheer music and began mixing at age 13. He is a former cheerleader for the international team at Top Gun in Florida. 


Camp Instructor and 


Claudia is a current high school and college cheerleading coach with five years of experience in choreographing high school and recreation routines. A former D1 cheerleader herself, Claudia challenges teams with high-energy routines that will be clean and hit the scoresheet. Her standard of excellence will help your team stand out and WOW the judges this competition season.

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